8 Characteristics Of Effective Communication


We all communicate with each other on a daily basis. Sharing and conveying information is the foundation of all business in the world and it is of crucial importance that one learns how to become an effective communicator.


What is effective communication?

When the sender and receiver of the message are on the same page regarding the information that is being shared, then it can be termed as effective communication.
In advertising and PR, effective communication holds immense weightage as any vague message can lead to a complete disaster for the people involved.
To know what effective communication really constitutes, it is helpful to keep in mind the characteristics of the same. Here are 8 of them:

1. Complete: The message should be complete and there should be no scope for questions.

2. Clear: The communication should be clear and self-explanatory about why it has been transmitted and what the nature of its transmission is.

3. Correct: The information in the message should be correct and based on facts. Do not share information based on hearsay. Stay away from fake news!

4. Save time: If the communication is written, then it should not take the reader much time to understand the message.

5. Clarity, precise information: If the information can be conveyed through diagrams, images, or graphs, then this should be the preferred mode. Do not make the message too verbose.

6. Create goodwill: Your message should be clear and pleasant, thus resulting in goodwill for the reader. It should not be contemptuous, hostile, or demeaning in any manner.

7. Define exact responsibilities: Business communication is meant for a targeted audience so it should clearly define what responsibilities have been allocated to particular individuals or groups.

8. Persuade and recommend: If the message is intended for a client or a customer then it should have the element of persuasiveness, and also provide suggestions and recommendations for follow-up action.


Comments

  1. noorvis academy for foreign language28 May 2019 at 02:36

    It is a very nice blog. Thanks for sharing amazing information in today life, effective communication is a very important thing. Effective communication shows your personality. How can you do effective communication? Effective communication characteristics describe in your blog. Our trainers focus on effective communication so our students talk very well and confidently. We are leading German language institute in Jaipur.

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